It is a time of creativity, ideas, and collaboration. In such a time, the real gems are out there, waiting to be spotted.

Brands leading Muslim consumer trends are those that embrace values that are important to them and shape the communities they serve.

The Ogilvy Discovery team explores China’s fast changing technology landscape.

Now that ‘All the world’s a stage’, it’s time we started to think more theatrically when it comes to telling brand stories in our uber-connected, technology driven world.

Here is a set of word-of-mouth drivers that, when applied routinely, help make any content or experience more shareworthy. While many are adopted from the body of behavioral economics–all of them have been validated by experience.

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A summary of three simple steps to connecting with your consumers and converting them to shoppers.

The most important audience for content is your own company. Get your organization consuming it fast or face extinction. 3 ideas to speed things up…

India’s song-and-dance laden Bollywood film industry celebrates 100 years of cinema.  But has anything changed in terms of content in the world’s largest film production business?

It’s time marketers stopped trying to inform patients and started thinking about training them, since they’re already busy training themselves. We consider how those in the health-care industry can better connect with the modern patient.

The Internet has impacted language but there are more profound changes reflecting fundamental shifts in how consumers interact with the written word.

Here are 7 memorable themes that bubbled up at Fast Company’s recent ‘Innovation Uncensored’ Conference. None of them are entirely new. But like a loft in a hot neighborhood, they’re some of the most valuable things you can hold on to.

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Products and services need to reflect the accelerated pace of innovation, because those who refuse to adapt will find themselves rendered obsolete.

We interview the team at What Took You So Long, the nomadic NGO whose guerrilla filmmaking is transforming the way we look at developing countries.

Brands and agencies need to see the transformational opportunity that mobility offers businesses and consumers.

Steven Johnson, cited as one of the ‘Top Ten brains of the digital future’ and well-known author, was interviewed at the Economist’s ‘Innovation Forum 2013′. He observes that we should stop chasing sudden epiphanies but rather work on our slow hunches.

The Chinese super-rich are now after experiences rather than products.

Despite unveiling of ‘zombie’ accounts on China’s favorite microblogging service, Weibo still reigns.

As business models evolve, many young content creators forge their own paths without so much as a whiff of a Bachelor’s degree.

Lifebuoy and OgilvyAction teamed up with an ingenius way of communicating an important health and hygiene message – using the traditional indian bread as the medium.

Understanding the value of digital evolution is key to developing deeper relationships.

Ogilvy & Mather Global Chairman and CEO Miles Young speaks at the China Development Forum in Beijing.

Take time out for yourself and use it as a productivity tool.

KOL’s are a cornerstone of building brands in China.  Their voice influences the mass collective.

ogilvydo.com and NYU Tisch School of the Arts Asia join forces to encourage young and talented film-makers by providing new opportunities and learning experiences.

Unilever launches a Save Water programme. The stunning ad campaign encourages all of us in the stewardship of our environment.