Jennifer Prince, VP of Media and Entertainment, Twitter explains how the the real-time nature of the platform promotes freedom of speech and is a concise medium for information in the form of user generated content.
This is part of a panel on The King is Dead. Consumers Rule Content! which discusses the notion that ‘content is king’ is an outdated one. Does that mean that distribution rules the roost? The ability to design and curate your own media diet has been one of the most powerful trends to emerge in the industry. Consumers have never had greater ability to curate their own playlists—through Apps, YouTube, streaming services, social media, and over-the-top offerings. Content is as consumers dictate it to be.